New Update Email design and distribution days

Changes begin April 30

(SACRAMENTO)

After listening to feedback and digging into data, we are improving the weekly UC Davis Health Update Email design and moving distribution days starting next week.

In today's fast-paced world, the design of digital communication plays a crucial role in capturing readers' attention and keeping them engaged. Beginning next week, you will notice a new, contemporary design for the Update Email that aims to be easier to navigate and enhance readability.

Historically, you have been receiving the UC Davis Health Update Email on Wednesday and Friday. The data has shown a significant decrease in the number of opens of Friday’s update email. Research shows that the best days to send team member communications are mid-week and early in the afternoon. Therefore, we are moving the cadence of the Update Emails to Tuesdays and Thursdays around noon, when there may be more time to read through the emails you receive more thoroughly.

As always, if you have story ideas that you would like considered for The Insider, please send them to hs-internalcommunications@ucdavis.edu.

Example of new UC Davis Health Update email design
COVID-19 information and additional resources